Tips for effective mobile push notifications

Images increase the click rate by 40%

A significant increase in the response rate to achieve 40% is through images, but this is currently only possible on Android devices. With the version iOS 10, however, this will change; for example, videos will also be displayed via the Push Notifications. 

When is a push messaging most effective? 

Particularly important when sending push messages is to address the right person at the right time with the right message. The following questions should be asked:

Is the user interested in the subject?

Is this the right time to send the user a push message?

What kind of data do I have to make the communication as personal and relevant to the person as possible?

How many push notification messages have the users today received from me?

Premier Mobile Push notification companies such as Bulk Push offer the ideal prerequisites. Messages can be personalized and targeted to specific groups of people, whether geotargeting via the age of the users, or via their last app action (purchasing, first-time use, etc.). This is important since efficient personalization can increase the click rate by up to four-fold. It is also possible to regulate how many notifications a user receives per day. Media should use this opportunity not to drive away their customers. Particularly sensitive to push notifications are mainly Apple Watch and Smart Watch owners, as they are informed by a brief vibration about each push. Personalization as well as control of the number of messages sent avoid possible opt-out and increase customer loyalty as the value of the message is the main focus.

One disadvantage of the push notification messages is their unique display, once clicked or ignored, they cannot be restored. A combination of push notifications and in-app messages is recommended, so you can store desired pushes like possible special offers or important messages in an app's internal inbox and can be displayed and clicked at any time. 

Bulk Push:

The company Bulk Push is one of the premier push notification companies in the business. We offer innovative technology for mobile apps. Our high-tech SaaS platform allows customers to increase their customer loyalty and conversion to desktop, tablet and mobile. We at Bulk Push send over 1 billion push notifications per month to over 300+ international customers such as Afghanistan, Austria, Australia, Cameroon, Ghana, India, Indonesia, UAE, UK, Turkey, Uganda, Vietnam and so on.

Key features of the mobile push notification services Bulk Push offers

BulkPush automatically converts your regular push notifications into multi-optioned and cost-effective push notifications. We utilize the state-of-the-art Software Development Kit (or SDK), which offers a novel user experience, facilitating user interaction directly from the notification, real-time A/B testing and attractive layout.

Here are the key features of our world-class mobile push notification services:

Speedy broadcast to a mass of mobile devices

Our Mobile Push Notification Server is designed to send a mass of push notifications to mobile devices of all the existing operating systems of mobile devices viz. iOS, Android, Windows etc. in the twinkling of an eye! Based on your preferences, we can customise the notifications and then send them to your targeted mass.

Friendly with all types of back ends

Our push notifications are compatible with any backend viz. Dot NET, PHP, Java, Node.js—whether it is sited on-premises or in the cloud. This facilitates you to upgrade your mobile apps and get connected to your customers.

Target your customers readily with catchy tags

Send push notifications to all your targeted audiences right away or the devices via the Notification Hubs tagging feature. Tags facilitate you to section your targeted users depending on the activity, tastes, location, or preferences; with that said, you deliver the right content to the right person at the exact time.

Localisation facilitated with templates

If your app is targeted for a range of markets, the templates’ feature offer a practical way to send location-based push notifications; this way, you are touching base with the customers in their local languages. Templates also help you to get rid of the hassle of storing the localisation settings for every customer or creating a mass of tags.

Delivering the most effective push notification services

Push notifications are a useful tool for customer communication in today’s competitive era. Whether in the media sector, e-commerce or banking, almost all sectors know the potential and use push-notifications in their mobile marketing.  A closer look is worthwhile because in the last few months push-marketing has done so much.

When sending push notifications, it is important to address to the right person at the right time with the right message. Also, the following things should be kept in mind essentially:

Is the user interested in the subject?

Is it the right time to send the user a push message?

What data do I have to make available to the user in order to make the communication as personal and relevant to the person as possible?

How many push messages have the user today received from me?

Push notification technologies we use at BulkPush, one of the leading push notification service providers, is comprised of the ideal features. Messages can be personalized and targeted to specific groups of people, whether geo-targeting by location, by the age of users, or based on their last app action (purchasing, the first-time use, etc.). This is important since efficient personalization can increase the click rate by up to four-fold. Our technology also facilitates in regulating how many notifications a user receives per day. Media should use this opportunity not to drive away their customers. Particularly sensitive to push notifications are mainly Apple Watch and Smart Watch owners, as they are informed by a brief vibration about each push. Personalization and control of the number of messages sent via our platform will avoid possible opt-out and increase customer loyalty, as the value of the message is the focus.

BulkPush is the premier mobile Push Notification Service provider offering website utilizing state-of-the-art push notification technology for mobile apps, websites, and Facebook messengers. Our high-tech SaaS platform enables customers to increase their customer loyalty and conversion to Desktop, Tablet and Mobile. At BulkPush, we send over 1 million push notifications per month to over 300 international customers. The price rate we offer is out of the world and is extremely affordable for every customer.