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Monday, 27 June 2016

Guidelines for using Android Push Notification Services Effectively

Push notification, an impressive and groundbreaking telecommunication technology, is a great way for informing users of up-to-date messages or events without causing the users to experience any need for them to actually open it. It is quite tantamount to how a text message will create a sound and will they appear on the phone's screen. This is a great way for Push Notification Android and IOS apps to get in touch with the users in the background. Apart from pushing messages to the screen, it enables apps to exhibit a multitude of 'badge' on the App's icons; for example, the mail icon will show the number five while you can see five unread messages on your mobile device screen.



You would like to read the few basic guiding principles, which can assist you remarkably while using Android push notification services:

It is a must for an application to sign up the server (e.g. APNS for iOS, GCM server for Android, MPNS for Windows etc.) with the view to receiving the notifications. Then it can submit to the provider, a device token it gets from the operating system.

These notifications would typically include a message, an exciting event, or some new data on a far-off server. They can show an alert message or they can tag the application icon. They can also emit a sound when the alert or badge number is exhibited. Choose the type as per your requisites.

Steer clear of the usage of back-to-back notifications for analogous actions (e.g. in a chat room application, the user might be in need of notifications exclusively when the tête-à-tête is led up.

Exercise caution while sending too many Android Push Notifications as recurring will give rise to spamming which will cause users to unsubscribing from your application.

Make sure you opt for a service provider who offers a cross-platform framework for your application's notifications. This will cut down the effort in keying out the type of devices App users are using. For example, if your app is operating on two varied platforms such as Android and Windows, then the provider will offer you the technique to sending the messages to both the platforms in one API call.

Tuesday, 21 June 2016

The Benefits of push notifications over the traditional Email Technology

There is no end to the demand and popularity of mobile devices among people from all walks of life and age groups. Particularly for businesspersons, they are a boon that work very smartly in enhancing the prestige and visibility of the brands terrifically. With the advancement in the usage of mobile devices, the growing trend of mobile apps cannot be ruled out, as they also grow increasingly popular with each passing day. The highlight of the mobile app is that they consistently remain on a consumer's device no matter where they are, and also give the brand a huge potential to be in touch with their targeted audiences. At times, the users require a little push to introduce something new them to an app, which they have been drawing a blank for a long time and at the crossroads, push technology turns up constructively.


A push notification, in general, is a short and snappy message that is sent to the users who have already installed your app. A few terrible examples of push out there where messages are sent to the targeted people without any thoughtful or scrupulous planning - these are the companies tarnishing the push technology terribly.

Mobile apps create a huge difference for brands in fostering a personal liaison with their audience by way of in-app preferences and other kinds of systematic data. By scrupulously evaluating your audience's personal penchants, you have the surety to send out well-timed and pertinent notifications to give value to their day.

By giving comprehensive and scrupulous attention to the users' habits, you will be able to define your audience more clearly, divide them into varied groups, and thrust out a targeted and applicable message to every varied type of group. For example, if a specific group of users purchases edible items by a specific director, you could give out a germane push offering them a discount on the director's most up-to-date film.

While it is important to ensure that your content is appropriate and well-timed, it is a good idea to give information to your targeted audiences on push notifications. Whether it is a Push Notification Android or IOS, users should be informed if the app utilizes push notifications and can resolve whether they wish to opt in or out. You can also draw out this by furnishing users with a site within the app to select which types of push notifications they are interested in receiving and on what themes they would like to take delivery of them. For example, a music app is the thing to offer their users push notifications about the up-to-the-minute sports results. Furnishing users with this choice will make them more predisposed to choosing push notifications as they are guaranteed to take delivery of info, which is pertinent to them.

According to a recent research, it has come into view that Push Notification has a three times faster response rate than the traditional email systems thus giving vent to the fact that push notification Android and IOS technology will evolve increasingly like other types of communication channels in vogue.

Thursday, 16 June 2016

Mobile Push Notification approach - Salient Tips for Attracting and Holding Users Back

Push notifications are among the most effective and all the rage marketing tools that create a huge difference in keeping mobile consumers on the go. However, the question turns up incidentally like what types of messages should you send, and to who? What is high time to share a push notification with your targeted mass? The answer lies in helpful planning. Moreover, since mobile device being a very personal medium, it pays to individualize; our devices are extensions of ourselves.



But from what point does this individualization initiate? It is worthy for app managers to personalize messaging depending on users’ behaviors, their predilection, their region, and the time of day? The more modified your ios or Android Push Notification Service is, the better it is, so it is indeed an amalgamation of all of these salient features and so on. Below mentioned are a handful ideas to help you get started well:


    1. Segment (and Microsegment) Your Audience: Down-to-earth personalization begins with considerate audience sectioning You can do this depending on the varied wide range of lineaments or executions such as age, location, and up-to-date app goings-on. However, it is a good idea to move even further and micro sectioning your audience into more minuscule, more intended host of audiences.

    2. Ensure Precise Time, occurrence: According to recent researches, it has been come into view that weekdays typically feature the most favourable response rate, as every app is poles apart in mutual. Explore the data and resolve the time when your users are responsive to the fullest, then add that into your plan. Likewise, a multitude of messages is not essentially better. Pay attention first on delivering the right content at the nick of time; then watch, listen, and fine tune in that accordance.

    3. Location-based Push Notifications: Virtually half of mobile app users opt-in to both push notifications and location-based content, and when exercised in tandem, they can give exceptionally attractive and delightful experiences. Retail apps, for case in point, typically send sale reminders—and if the reminder is sent when the user is in close proximity to a store location, it becomes much more tempting and action stimulating.

    4. What Kind of Content is Effective: Sectioning your app audiences can generate substantial insight into what to share. For case in point, the former conduct of a separation of your app users can evince you products or content that parallel users might also be involved in. Bulk Push’s delivering push notification recommendations and updates contingent on users’ preferred shows and movies. Another helpful tip: During on-boarding, ask your customers for the type of content they have a preference for. Then, you can utilize that to deliver messages that are more attractive.

Mobile users have multiple apps installed on their devices, yet virtually a quarter are utilized once and then blanked out of mind. Well-forged, heedful push notifications Android or ios will aid your app to be noticeable. However, the key is basically personalization. The more pertinent and practical your messages are for your targeted audience, the more will be the success of your marketing campaign.

Thursday, 9 June 2016

Parse Push Notification- An Improved Option for iOS push messaging applications

For a maximum number of most apps, it is a typical constraint to save data locally to cover a backend so that the similar data could be shared with other users and even coordinated between devices. It typically entails a large amount of time to create the backend whilst others require handful resources too. Thankfully, a wide range of platforms is available to furnish with off the rack personalized backend that you can incorporate into your apps. One of them is 'Backend as a Service', or ‘BaaS’.


Backend as a Service (Baas) features a spectrum of services within a single package and just not only back up backend cloud storage for your data, but also offer a range of services including push notifications, analytics, social site integration and similar ones.


Parse – an Enhanced Option!


Many users these days choose Parse to offer the necessary backend for iOS push message service applications. Creating an application using Parse is a better alternative than any other BaaS interface and it can also be used for user registration, validation and user data storage.

Parse is also at the helm of popularity as a Backend of a leading Service platform. The service is packed with three varied products in one exclusive package including Parse Core, Parse Push and Parse Analytics.

Parse Core aims to deal with data saving and social media incorporation and assists developers to write code to operate in the cloud storage thus delivering tailored server-side logic.

Parse Push is just the ticket when it comes to sending push notifications. Also, one can make it to order, coordinate and send push notifications to a choose a band of users or all as required.

Parse is really a very useful BaaS platform that can be utilized by iOS push message services Developers impeccably all the way through and is scalable enough to cater to all your needs.

Monday, 6 June 2016

The Phenomenal Growing Usage of Smartphone and Iphone Devices and so our Expectations

We all have to accept it as a fact that mobile devices have become an indivisible part of our day-to-day life. And with this in mind, we cannot even dream them to be on the blink ever since it will be a miserable day! To be precise, we all want them to be in full working condition always. However, these days there is an over abundance of Smartphone and Iphone devices in the market, which typically do not have a powerful battery backup that can last for extensive time and yet we want them to work seamlessly. That means the more the mobile devices performs, (because of the vast range of apps we have, HD pictures, movies, songs etc.), the more are the odds for them to deliver a substandard performance. According to a reliable research conducted recently, more than 60% of the mobile device users go through certain types of issues with their device over the past 12 months.


The acceptable truth is that the number of mobile device users around the world is burgeoning progressively. Today there are virtually 7 billion + mobile users all over the world. As time passes, that number is expected to grow even more. And these days we have become too much reliant on our mobile devices and expect them to outperform for us.

It is evident to guess that performance issues are solely going to go from bad to worse. Why? In the wake of users’ too much dependence on mobile devices and their expectations from them, there is a mushrooming pressure to deal out increasing data both from servers to client devices and from those client devices back to the server to deliver a bang-up experience. However, as the amount of data production and consumption enhances, it affects performance.


So what is the solution?


The bottom-line to get at bang-up performing application is by way of data management. You might be taking it for granted that just having more bandwidth is the answer once and for all. The bottom-line is that more bandwidth is not a performance answer, particularly for mobile. There are a few salient things that you need to chew on – streamlining your data, which helps with latency and results into an application performing high.

Here at Bulk Push, we are data maven. We make sincere efforts to ensure that our customers can give their customers a high performing, trustworthy experience – on a web or a mobile app – irrespective of the number of users, how substandard the networks are and the quantity of data they have! If you go through any issues with regards to mobile Android push notification service, or if you would like to get load of more information about our real-time messaging solutions or Push Notification Android or ios technology, please visit our website www.bulkpush.com.

Friday, 3 June 2016

Things to be aware of local and push app Notifications

Notifications are one of the most fundamental elements in mobile apps. The primary purpose of notifications is to put some necessary or attention-grabbing information across the targeted users in a more feasible way. However, these seemingly regular constituents of your software call for as much judgment as anything else; particularly with regards to the message that you want to send. Nevertheless, if you give less heed to petty things, it is relatively easier to worsen them.


What is the bottom-line of Push Notification?

Apple diversifies notifications into local and push ones. The divergence has been very evidently set by Apple:

Local notifications are designed by an application and sent on the similar device. - Push notifications, also termed as distant notifications, are sent by your server to the Apple Push Notification service, which delivers the notification to devices.


Functional Notifications: Exact Time, Exact Place

Local notifications are sent to targeted users when the app is active in the foreground mode. They are typically used for encouraging users to give a rating to the app and pen a review, bestowing on rewards, giving incentives to download and install latest update, as well as offering to view innovative features subsequently. The strategy works well to hearten the users, to get the valued experience.

Push Notifications entail interactions with the server, and they are typically sent to users while the app is active in the background mode. While local notifications encourage users, push notifications attract users to go back to the app.

To sum up, it is actually the quality of the messages, which ensures success. In the world of mobile marketing both local and Push Notifications are widely used and will continue to be used in the time to come.

Wednesday, 1 June 2016

The seminal role of push notification technology in making your business initiative a success

Push technology is a groundbreaking telecommunication technology to transmit direct messages or communications to a push competent client (i.e. a mobile device) from a centralized messaging server. The reverse of push technology is pull technology wherein the client asks for the specific data from a server which gives a response by transmitting data to the device (e.g. for website browsing). On the other hand, push technology enables a user to 'opt-in' to specific types of messages that will be transmitted straightforwardly to their mobile devices. It is easy to send push notification messages by way of wide-ranging methods. The widespread push technology is Short Message Service (SMS), which is used to send text messages from one mobile device to another. Another helpful alternative to SMS is Multimedia Messaging Service (MMS), which uses both SMS and Wireless Application Protocol (WAP) to send specific types of messages. To be precise, the Push Notification Technology is very helpful in transmitting pictures and video from one mobile device to the other. By way of these tools, it is easy for you to transmit a message that can activate applications or alerts on a mobile device.



Local and Push Notifications are the thing to keep the targeted users updated about relevant content, albeit whether your app is running in the background or is in lax mode. They also have brilliant marketing likelihood since they enable communications to reach a customer's mobile phone from a central server. This feature a vast range of benefits as it can enhance your entire marketing gimmick, whilst cutting down the price rates of communication. Possibly, you can customize the messaging because a maximum number of mobile devices are having an individual owner who will most have it with them all day. The types of notifications entail a specific level of interactivity, as the owners are expected to see the new received messages and updates by the time they become active on their mobile devices.

Last but not the least; messages can be transmitted unswervingly to numerous customers at one time, in a much-targeted style, which cuts down the number of impassive customers who would likely be in receipt of your messages. With the passage of time, a number of companies tend to follow push technology with the view to sending push information to their customer's mobile devices the likelihood for a hard-hitting mobile marketing campaign to become even more successful. So if your mobile marketing campaign is void of push technology, it is high time to start using it right away.